For its 3rd edition of “ShowroomBy”, Showroomprivé invites a serie of KOL to create and share their own showroom: a fashion, home furnitures and beauty wishlist whose items can be purchased exclusively on showroomprive.com.
To carry out this campaign, Showroomprivé trusted Norma to select and activate 3 talents: Lena Situations, Sabrina Cesari and Lola Rossi who shared their very own selection of products with their audience through a serie of contents.
Highlight of the operation, the participation of Lena Mahfouf, the new fashion icon and true popular phenomenon, was an unprecedent success, driving massive organic reach and engagement to the campaign and its contents, and generating a tremendous PR coverage for the brand.
Highlight of the operation, the participation of Lena Mahfouf, the new fashion icon and true popular phenomenon, was an unprecedent success, driving massive organic reach and engagement to the campaign and its contents, and generating a tremendous PR coverage for the brand.
